CALMSHELL
Introducing the Calmshell: a wearable accessory aimed at redefining calmness and relaxation in a busy everyday life, specifically designed for women in menopause. A sensory object with a tactile design and a vibrating function, to help you focus and calm down.
Through our project, we have explored design, technology, and benefits that Calmshell offers. Let's explore how Calmshell creates meaningful connections, promotes self-care, and provides a profound sense of empowerment to our target audience. Let's embark on the journey into a world of inner peace and well-being with Calmshell.
Product video
It's not just an ordinary accessory; it's a powerful tool designed to redefine calmness and relaxation in busy everyday lives, especially for women experiencing menopause. With Calm Shell, users can create moments of inner peace and well-being wherever they go. Let's explore some of the features that make Calm Shell a unique and invaluable resource in our target audience's lives
Storyboard
This storyboard shows how the Calmshell can provide a valuable moment of calmness in Ann's busy everyday life. We see Ann, in a hectic situation, she is in the middle of a stressful work day. However, we see her remembering that she has a helpful tool in her bag. When she finds it, she gets a pause to reconnect with herself. And - After that, she's ready to conquer the day!
Poster
The poster features a solitary hand against a dark background, holding our product, the Calm Shell, with elegance. The product shines brightly in contrast to the dark backdrop, centrally placed in the palm of the hand, capturing attention with its silver glow. The background evokes a sense of tranquility and mystery, while the hand symbolizes the connection between the product and its user. The simple yet powerful composition conveys the message of relaxation and inner balance that the Calm Shell offers.
MOODBOARD
The inspiration for this product stems from the serene beauty of the ocean. Shaped like a seashell, it evokes the calming essence of the sea, offering a soothing retreat for its users.