PROFESSIONAL PROFILE

My passion for jewellery is fueled by a deep love for creating pieces that merge artistry and craftsmanship. The allure of transforming raw materials into exquisite, timeless jewellery captivates me and drives my creative journey. 

From a young age, I've been captivated by the world of jewellery. The delicate details, whimsical shapes, and fascinating textures and surfaces have always drawn me in. This fascination has guided my journey as a designer, fueling my desire to create beautiful, timeless pieces that tell a story.

I am currently studying at KEA in the Jewellery Design, Technology, and Business program. This comprehensive education has equipped me with both creative and technical skills, providing a deep understanding of the entire design process. It has also given me the opportunity to explore new methods and techniques, enhancing my ability to bring my creative visions to life. The program has been instrumental in shaping my approach to design, emphasizing the importance of both innovation and tradition in the craft.

My professional experience in the retail and fashion industry has been invaluable in honing my skills. As a buyer and store manager, I have gained a strong foundation in responsibility, independence, and discipline. These roles have taught me how to identify trends, manage inventory, lead teams, and create a satisfying shopping experience for customers.

Currently, I work at Line Rossau Jewellery, where I constantly strive to improve the company. My responsibilities include marketing the brand, creating newsletters, and driving continuous innovation. Additionally, I work in the workshop, assisting with daily tasks and honing my craftsmanship. This dynamic blend of creative and administrative duties allows me to fully immerse myself in the world of jewellery design.

Driven by curiosity, I delve deeply into both the creative aspects of design and the business and marketing that is needed to bring designs to the customers. I have developed technical and creative skills in online marketing, mastering tools like Klaviyo and Squarespace, and in jewellery design, focusing on the design process, wax prototyping, and especially the craftsmanship. My sense of aesthetics is highly useful in both marketing and design, creating a synergy that enables me to perform effectively on multiple levels within a company.

I look forward to continuing to explore and expand my skills in both design, marketing and goldsmithing, and hope to contribute even more to the industry in the future. My passion for detail and innovation drives me to create jewellery that tells a story and creates a connection with those who wear it.